Lingonberry, a member of the blueberry and cranberry family, has for centuries been a staple in Scandinavia. Rich in antioxidants, vitamins and magnesium, the tart yet lightly sweet berries are appearing in places they haven’t before. Lingonberry, a member of the blueberry and cranberry plant family, is native to arctic and subarctic regions of the world and is very popular in Scandinavia. Lingonberries grow wild in the mountaneous regions of Scandinavia, Russia, Canada and only in Maine in the United States. The berries are available fresh only in the regions where they’re grown.
The berries have a sour/tart/slightly sweet flavor and are eaten raw or used to make sauce, juice, jam, wine and baked goods. Lingonberries are rich in antioxidants, vitamins A and C, and magnesium. Lingonberry extracts have several medicinal uses such as a component for cough syrups. Let’s take a look at the various forms of lingonberry on the menu, in social media, and in new products.
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There are several mentions lingonberry on the web and social media. Here are some of the highlights.
Source: Roberts Berrie
Source: Oh So Beautiful Paper
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A historic Midwest restaurant and popular tourist destination has long been one of the nation’s largest importers of Swedish lingonberries, and it just got better. At Al Johnson’s Swedish Restaurant in Sister Bay, Wisconsin, lingonberries have been a staple item for generations. Until recently, however, few people aside from proud Swedes and Swedish Americans had ever heard of the fruit. That’s changing. As new studies keep touting the health benefits of the lingonberry, similar in flavor to the cranberry, its popularity is increasing as people learn of the red berry’s many health benefits. In 2015, Al’s used more than 20,000 pounds of lingonberries.
Source: Swedish News
Sources: Mintel GNPD, Mintel Menu Insights, Swedish News, Pinterest, Twitter, Roberts Berrie, Oh So Beautiful Paper
Let FONA’s market insight and research experts translate these trends into product category ideas for your brand. They can help you with concept and flavor pipeline development, ideation, consumer studies and white space analysis to pinpoint opportunities in the market.
Our flavor and product development experts are also at your service to help meet the labeling and flavor profile needs for your products to capitalize on this consumer trend. We understand how to mesh the complexities of flavor with your brand development, technical requirements and regulatory needs to deliver a complete taste solution. From concept to manufacturing, we’re here every step of the way.
Contact our Sales Service Department at 630.578.8600 to request a flavor sample or visit fona.com.
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